Putnam Insights provides consultancy services and curated custom packages that incorporate elements from our strategic communications playbook.


Corporate Mission, Vision & Purpose

Assess and refresh how the organization characterizes its mission, vision, values, and heritage – reflecting purpose, commitments, and accountabilities

Corporate Reputation

Corporate & Brand Reputation

Align core messaging framework, policy positioning, and stakeholder engagement to measurable drivers of reputation and value

Crisis Communications

Crisis Communications

Assess and optimize an organization’s readiness, preparation for, and effective responses to prospective and ongoing crises


Environmental, Social, & Governance

Assess external and internal perceptions and organization measurements to optimize organization strategy around environmental, social, governance (ESG) and diversity, equity, and inclusion (DEI)

Media Training and Coaching

Media & Public Speaking Engagements

Optimize planning and execution for public positioning opportunities, high-profile announcements, and stakeholder engagements

Mergers and Acquisitions

Mergers & Acquisitions

Develop a clear picture of internal and external perceptions and build draft outreach/messaging playbooks as the organization faces significant acquisition or merger

Organisational Effectiveness

Organizational Effectiveness

Ensure that communication resources align with priorities and strategically drive business goals

Product and Service Launches

Strategic Initiatives & Change

Assess stakeholder perceptions and build trust and confidence in the context of high-impact strategic initiatives and changes

Ready to talk?

Get in touch with our team to see how we can build a tailored package of services to suit your organizational needs.

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